What I Do
I'm a Chicago-based sports photographer and director specializing in athletic brand campaigns for running, fitness, sports, and health & wellness brands. I work with brands that have a story worth telling — and need a creative partner who can find it, frame it, and make it impossible to scroll past. Not just product shots and generic lifestyle content, but content that puts the athlete at the center and makes your audience feel something.
I've worked on projects spanning Nike, Lululemon, On Running, and AG1 — from live event coverage at the Chicago Marathon to full brand campaigns. As an athlete and founder of Demon Hours, I bring something most creatives don't: a genuine insider's understanding of athletic culture, performance, and what actually moves an athletic audience.
Video Production & Brand Campaigns
From 60-second brand spots to long-form athlete storytelling, I direct and produce video content that goes beyond good-looking footage — built to stop the scroll, move an audience, and perform in market.
Every project is led by me from brief to delivery. Depending on scope, I bring in a trusted crew — camera operators, gaffers, production assistants — so the production matches what the job demands without unnecessary overhead.
I handle the full production process: creative direction, on-set direction, and post-production coordination. Whether it's a campaign launch, social media content for Instagram and TikTok, or a documentary-style brand film, the work is built around your brand's story and the athletes who live it.
What this includes: Brand campaign video, social media video content, athlete storytelling, product launch films, behind-the-scenes content, and event coverage for sports and fitness brands.
Sports & Athletic Brand Photography
I shoot action, lifestyle, portrait, and product photography for brands that need images built around the athlete — not just the product. As both a photographer and an athlete, I bring a genuine understanding of movement, timing, and what it actually takes to perform — and that shows up in every frame.
Whether you need campaign photography for a product launch, lifestyle content for social media, or athlete portraits that put the person before the product, I deliver images built around your brand's story and the audience you're trying to reach.
What this includes: Campaign photography, lifestyle photography, athlete portraits, action photography, product photography, editorial photography, and social media content for sports and fitness brands.
Creative Direction for Athletic brands
I've built a brand from the ground up. Demon Hours — a performance collective and sports fashion brand rooted in a community of runners, athletes, working professionals, creatives, and students — went from concept to four consecutive sold-out drops. I led every part of the creative: identity, campaign strategy, photography, and video. That foundation is what informs how I approach creative direction for every brand I work with.
For brands that need a strategic creative partner — not just a photographer who shows up and shoots — I work from concept through execution. Campaign concepting, art direction, visual identity, and on-set direction, all built around what your content needs to do in market, not just what it needs to look like.
What this includes: Campaign concepting, art direction, brand storytelling, visual identity development, creative strategy, and full-service production for sports and fitness brands.
Let's Work together
If you're building something worth telling the world about, let's talk about how to tell it.
